Wicker Baskets Make Thoughtful Thanksgiving Gifts Nov 2, 2018 When is a thoughtful gift basket not welcomed by Thanksgiving dinner hosts? Never! Wicker baskets make a natural gift for Thanksgiving. Their colors match the season and compared to many containers, w... Read more
New Rules for Engagement with Millennial Consumers Oct 2, 2018 What do Target, Lululemon and Best Buy have in common? They have discovered the rules for engagement with millennial consumers, and they are reaping the financial rewards of that discovery. It’s also ... Read more
Plan Early for a Fabulously Profitable Holiday: Part 2 Sep 25, 2018 It seems like there’s always more to do to get your business ready for the holiday rush. In Part 2 of this post, we have gathered up additional ideas and resources for you. Plan early and avoid that N... Read more
Plan Early for a Fabulously Profitable Holiday: Part 1 Sep 25, 2018 Every year it’s here before we know it and comes before we’re ready—we’re talking about the holidays, of course. Which is no small problem, because for many retailers, the period between Thanksgiving ... Read more
5 Packaging Trends Your Business Can’t Afford to Ignore Sep 23, 2018 With all the energy you put into creating, finding and stocking great products for your customers, it wouldn’t be a surprise if you neglected to focus on how you package them. We’re here to make the c... Read more
Guy Power: How to Tap into the Male Market Sep 22, 2018 Thanks to changing cultural and societal trends, the male market is on a steep upward curve. No longer is the “shopping is for women” mantra true. The global market for men’s grooming products, as an ... Read more
6 Steps to Defining Your Brand and Gaining the Customer’s Trust Sep 22, 2018 Maybe you’re not convinced that investing time in worrying about your brand is time well spent. After all, you’re got a business to run. Well, trust me , you’re going to want to focus on your brand. D... Read more
Going Grand: How to Capture the Grandparent Market Jun 5, 2018 Baby Boomers may be passing the torch of “largest generation” to Millennials, but when it comes to consumer spending, they ain’t done yet. In 2017, 50% of the population of the U.S. was over 50, a gro... Read more
4 Smart Strategies for Connecting with Your Customers this Summer Jun 1, 2018 Summer’s here and every weekend is packed with events, people are on the run or else hanging out in the shade. How can you ensure that customers keep you top of mind and make time to come your way? We... Read more
HOW TO CONTAIN ALL THE JOY: BASKETS, BOXES AND MORE FOR YOUR WEDDING Jun 1, 2018 There are so many details that demand your attention when you’re planning a wedding. Venue , date, number of guests and attendants, reception, food… eek! And the supplies you’ll need have to be ordere... Read more
Savvy Shipping: How to Save Money & Increase Efficiency While Keeping the Customer Happy Jun 1, 2018 It’s a big, confusing world out there when it comes to shipping. Drop or direct? Air or ground? Plus there’s an alphabet jumble to figure out: UPS, USPS, DHL--not to mention the “ex’s” like FedEx and ... Read more
Creative Ways to Makes Sales Blossom During Springtime Celebrations Mar 21, 2018 Spring is nature's way of saying "Let's Party!" - Robin Williams So often the focus in retail is on sales during the "big" holidays: Valentine's Day, Easter, Halloween, Thanksgiving and Christmas. But... Read more